It’s Time

This is it, folks–it’s time for farewell.

Back when I wrote that post for you in January to update you all on my winter silence, I knew this would likely be my last year blogging, and 2024’s spring/summer likely my last season. But after 10 years, I really wanted to be certain it definitely felt like time to let go before I made it official. I had some collaborations lined up for spring that I was excited to share with you, and with the hopes of improving weather there was always a chance that my motivation to keep blogging would rally alongside the freshness, the gentle warmth of a blossoming spring.

Unfortunately, as summer arrived and then flew by, a couple of those expected collabs never materialised, and I kept pushing back this announcement in case those products finally dropped, because I had made a commitment. Four months after I expected to share those last reviews with you but with no signs of that now being likely, I can only apologise that my last season blogging has very much been like going out with a whimper, not a bang.

Because of that quietness, I’m sure this comes as no surprise to any of you whom are still here reading, but the reality is that a single post takes hours to complete from start to finish and I work full time, and have other interests as well that fight for my free time. I always achieve more by getting my productive tasks done early in the day before my energy wanes in the afternoons, so for 10 years I woke up early most Saturdays (or Sundays when rain made that necessary,) did my full hair and makeup, and wandered out into the countryside alone to take photos in pretty dresses. For a very, very long time that felt creative and fun and fulfilling, but I’ll admit the last couple of years the frosty winter mornings felt progressively colder, and the increasingly hotter summer mornings felt too clammy upon my forehead, my back, my pinkening cheeks, because goddamnit, my body does not regulate temperature well in heat anyway, let alone when having to shoot a sleeved winter dress in the full blast of August, even at 9am. I was running dry on enthusiasm, and every step in the process–the hair and makeup, the shooting, the picture editing, the writing–felt like it was taking more and more out of me as time drew on. But it hasn’t been a usual few years, has it? Many of us have felt out of place, or fresh out of motivation, or just running out of time for things that do not adequately make passionate use of said time.

So we–I, am here. Ready to say goodbye to the process of keeping up a blog, because while it was always a hobby that I wanted to keep only as a hobby, never hoping to make it a job, it was still a hobby that came with obligations and expectations, and took up a great deal of time that I would simply like to use elsewhere, now. I want you to know I am deeply grateful for the past 10 years I have spent here in my little corner of the internet with you all–because of this blog, I’ve made friends, and travelled, and pranced about outside of my comfort zone in a myriad of ways, and felt heard, which is no small thing.

I still love vintage style, and I’ll still be over on Instagram if any of you want to keep up with me there. This site will stay up, just in case there is anything within the archives that may be helpful for anyone in any small way in the future, and because I’ve never been a journal-keeping kind of person, but hey, this almost counts, and what a fun way to be able to look back through snapshots of my last 10 years!

Thank you to all of you reading this, especially as I know some of you will have been with me in this vintage journey right from the beginning. Being a part of this community has been one of the great joys of my life, being able to interact with so many empowered, kind, joyful, and don’t you know it, just damn right gorgeous people, all over the world. You’re a stylish, beautiful lot, and I hope we’ll cross paths on social media still over time.

For now, I say again, thank you, thank you. I hope you wake up every morning knowing you are lovely and unique and loved. The world is more than a bit scary out there, so be safe and careful and kind as you move through it, as best you can.

All my love,
Amy

10 thoughts on “It’s Time

  1. Thank you for everything you’ve created in the last decade, Amy! It’s been a pleasure to read along, and I still Google your Maybelline lip color guides when I’m shopping. 🙂

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  2. Thanks for everything Amy ❤️ I’ve followed you for years and always enjoyed what you produce, especially how thorough your approach always was – you always provided great detail on things like fit which are so important! I get how you’ve felt about blogging feeling like an obligation over time – I’m a super tiny creator in the same niche and to be honest as social media has become such a rapid-fire industry it can feel exhausting. I am still enjoying what I do for now, but I miss the “slower” pace blogging used to have, and especially the attention to detail posts like yours always included. I wish you the very best in all things and I look forward to continuing to follow you in whatever you do on Instagram 🙂

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    • Thank you, L! I’ve only ever blogged in tandem with social media existing, even because of it, really, but the last few years have been a completely different ball game with the way it’s exploded! I think it was always going to be a matter of time for me, so good for you for sticking it out and still finding joy in it ❤️

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  3. I’ve thoruoghly enjoyed reading your blog over the years even if it has lead to me buying far more dresses that I otherwise might have done! Very best wishes for whatever comes next. x

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  4. thank you for your blog! i have been reading it since 2015. you have inspired me to be me no matter what. your blog is the only one have kept up with because it has helped me the most and you will be missed.

    janie

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  5. Dearest Amy,
    Oh no – I will miss your blog sooo much!! You were always my first intention to look at and you helped me with so many decision in making choices of clothing. Besides it always felt so warm, homy and welcoming to browse in your blog!!! Your style, your presentation, your description were unique and outstanding!!! I had been with you since 2015 and was always looking forward to your new posts!!!! THANK YOU THANK YOU SOOOO MUCH Amy for all the beautiful pictures, for your advices, for your awesome style, for your great work!!!! You gave me many smiles and lot of happiness!!! You are such a wonderful Lady, you are a true beauty!! I will miss you very much!!! Sending a big hug from Germany!!! Dorli

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