For those of you who may not know, earlier this year I began an Insta-event called Jenny January. Lovers of the Pinup Girl Clothing Jenny skirts and dresses were invited to wear their Jenny pieces during the week of January 12th-18th. I asked ladies to post their Jenny outfits on Instagram and to use the #JennyJanuary hashtag so that other ladies could check out their outfit combinations for style inspiration, to share stories about what their first Jenny was, explain why their favourite Jenny is their favourite, share why a certain Jenny print took a while to win them over, etc, and to generally chat to new ladies on the app they might not have yet come across.
It was a huge success, with hundreds of photos being shared, and at the time I was so thrilled with the event I came incredibly close to announcing that we should do it again in June. I put the idea aside for a few months, decided June was too busy for me anyway, and then when I was asked by a few different girls whether I would consider bringing it back during the summer J months, I cracked. Jenny July was on!
This time around the main week long event was July 13th-19th, and once again it was a wonderful event. Since January Pinup Girl Clothing have released 7 new Jenny skirts thanks to their limited edition Mary Blair line, so July’s event looked different, literally, to the event we had just a few months before, with MB dominating.
Below I’ve included a gallery of all my outfits from the week, with all the outfit and accessories details to come during my usual end of the month wrap up, but below that is the gallery of just a selection of the week’s wonderful entries, including a few of our little animal friends who decided to take part.